INSURWAVE
Insurwave is a specialty insurance platform (B2B SaaS) for insurance teams who need to manage their insurance portfolio, generate insights and share data and documents with operations, brokers and insurers.
Sitting in the Product Design team, my role as Senior UX/UI Designer is to help ideate, design, and build the strategic direction of the product. Working collaboratively within the team, our process begins with research and user validation of concepts, into refinement and high-fidelity prototype testing to ensure the designs we’re creating are solving our user’s problems and needs. After further UI refinement, I work closely with product owners and engineering teams to ensure simple and intuitive user journeys are maintained through the implementation of pixel-perfect designs.
platform
Exposure is a key product feature that we designed and built on the Insurwave platform, which allowed users to investigate areas on the Risk Map to calculate their total exposure at any given time. This in turn, allowed them to make informed decisions to reduce any possible risk and potential premiums.
The project was created during sales talks with aviation insurers, which meant we worked quite closely with them to make sure we were building a solution that would not only solve their problems, but we were also creating a solution that would work for any other client.
MARKETING WEBSITE
In 2023, Insurwave underwent a rebrand to match the evolution of the product. With the help from a Branding agency, the Marketing team worked closely with the Design team to redesign the entire website, and was built by our Engineering team.
research and low fidelity wireframes
We started with competitor analysis and looking into design trends for content, especially for layouts on SaaS websites. We based the low fidelity screens off messaging provided by the Marketing team to create templates and content components that could be reused across the website.
DESIGN SYSTEM & STORYBOOK
With the rollout of the rebrand onto the marketing website, there is an ongoing project to slowly release the new brand onto the platform. In turn, I have had to update the design system we use on Figma and work closely with our front-end developers to update our Storybook (WaveUI) so that there is consistency between what we’re designing and what is being built.
social
social
